As an Online Dating Coach, I read a lot of Internet personal ads that - quite frankly - surprise me! Some of the guys who write Online Personal Ads seem to be writing ads that are designed to sell used cars. And from the women? I often see personal ads that even low-end mail order catalogs would refuse.
Here’s one example. This ad was submitted by a woman in her early 40’s -
professional who enjoys open conversation - 41
“I love to talk about books that have struck you bizarre or interesting. I do want someone to hang out with, and must enjoy talking about politics, books, places and wine. Must love chocolate!”
We can immediately see that this woman likes to communicate (and that’s a good thing, yes?) and she also enjoys “talking about everything” - including “books that have struck you bizarre.” (Are we talking about Stephen King novels here?) In addition to that, it would be great if you (as a guy) can talk about “politics, places, and wine” - but the main thing is that you love chocolate?
With an online dating ad like the ad above, I can only imagine the types of guys who’d reply!
Or check out this Internet Dating ad from a 29-year-old man who calls himself the Tattoo Teddy Bear:
tattoo teddy bear - 29
“i just want a good girl that knows how to treat a man with respect.”
Now that was an example of an Internet dating ad that doesn’t mince words!
It’s at moments like this when I can really understand why men and women just don’t understand each other!
One of the most important concepts I’d like to convey is this: When you sit down to write your Online Dating Ads, always write them just like you’re having a regular conversation!
In other words, here’s what NOT to do:
1. Never write an online dating ad like you’d write an advertisement for a newspaper.
2. Never condescend to your audience!
3. Don’t write a one-sentence ad and expect to get many replies!
Instead, here are some of the things that you absolutely should be doing –
1. In your online dating ads, talk about yourself in such a way as to create an image of yourself as a real person in the mind of your reader. You might want to include some of your personal interests and hobbies - and what you enjoy doing on a date.
2. Give your reader a sense of how they will feel when you two are together on a date. Put yourself in the shoes of your reader. Be empathic, be sensitive to their needs, and try to anticipate what they might be thinking and feeling while reading your online personal ad.
3. Mention some of your best inner qualities to motivate your readers to respond to your ad!
4. Why should your reader respond to your ad right now? Here’s the place to motivate them!
5. Finally - please remember to use a spell-checker on your ad before you click the “submit” button and have it published!
By creating an honest and empathic dialog with your reader when writing your online personal ads, you’ll be way ahead of most of your competitors for the attention of the women - or men - you’d like to hear from the most!
Tags: society


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